Fitness Studio Pricing: Determining the Right Value for RetentionDownload the Guide
When making purchasing decisions, consumers care about price as well as quality—by setting your price point too low, you run the risk of damaging customers’ perception of the value your fitness studio offers. By setting it too high, you risk losing customers to the next best priced competitor. This guide explores several factors to consider as you develop your pricing structure, or review your existing one.
From “Fitness Studio Pricing: Determining the Right Value for Retention”:
There are a wide variety of fitness studios—from yoga to spin to martial arts and beyond—and your pricing should make sense for your business and your customers.”